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Brand Marketing Manager
UNILEVER ČR / SK
Place of work
Rohanské nábř.670, 186 00 Praha 8, Prague
Rohanské nábř.670, 186 00 Praha 8, Prague
Contract type
full-time
full-time
Start date
01.11.2015
01.11.2015
Information about the position
Job description, responsibilities and duties
We are seeking an experienced colleague for our BRAND MARKETING TEAM who will be responsible for one of our brands.
You'll play a key role in the following:
* The Brand has the best fitting, consistent marketing strategy.
* The Brand has a great yearly plan for CZSK.
* There is a motivated, well skilled brand community in the team.
You'll be responsible for the following tasks and projects:
* Build deep, holistic consumer understanding of the Brand which will serve as the cornerstone of both the long term Brand Strategy, and the yearly country plans.
* Develop a 5-year Brand strategy and its yearly revisions during the yearly planning cycle.
* Develop the yearly Category and Brand plans (and P&L’s) in full synergy with the long term plan (incl. development of yearly Activity plans, major product launches, strategic PR development, digital approach and brand activation master packs and actively contribute to the development of financial plans)
* Develop the yearly Brand communication and media strategies and the final communication strategy
* Build and nurture good, challenging but constructive relationship with CEE Brand Marketing
* Build, nurture, motivate and develop the extended marketing community in the countries.
You'll play a key role in the following:
* The Brand has the best fitting, consistent marketing strategy.
* The Brand has a great yearly plan for CZSK.
* There is a motivated, well skilled brand community in the team.
You'll be responsible for the following tasks and projects:
* Build deep, holistic consumer understanding of the Brand which will serve as the cornerstone of both the long term Brand Strategy, and the yearly country plans.
* Develop a 5-year Brand strategy and its yearly revisions during the yearly planning cycle.
* Develop the yearly Category and Brand plans (and P&L’s) in full synergy with the long term plan (incl. development of yearly Activity plans, major product launches, strategic PR development, digital approach and brand activation master packs and actively contribute to the development of financial plans)
* Develop the yearly Brand communication and media strategies and the final communication strategy
* Build and nurture good, challenging but constructive relationship with CEE Brand Marketing
* Build, nurture, motivate and develop the extended marketing community in the countries.
Employee perks, benefits
We offer you a great time with us!
You'll work hard, have fun with your colleagues and get a lot of experience with managing our brands. Of course, you'll get your monthly salary and annual bonus based on your performance. You'll enjoy more holiday and will be able to work from anywhere anytime. However, we have nice offices with ice cream boxes, tea and coffee in every kitchen, beautiful terrace and provide yoga and pilates classes and massages inhouse. Moreover, we organise corporate events, learning programmes and have UL products sales. And much more...
You'll work hard, have fun with your colleagues and get a lot of experience with managing our brands. Of course, you'll get your monthly salary and annual bonus based on your performance. You'll enjoy more holiday and will be able to work from anywhere anytime. However, we have nice offices with ice cream boxes, tea and coffee in every kitchen, beautiful terrace and provide yoga and pilates classes and massages inhouse. Moreover, we organise corporate events, learning programmes and have UL products sales. And much more...
Requirements for the employee
Candidates with education suit the position
University education (Bachelor's degree)
University education (Master's degree)
Postgraduate (Doctorate)
University education (Master's degree)
Postgraduate (Doctorate)
Educational Specialization
Marketing
Language skills
English - Upper intermediate (B2)
Personality requirements and skills
Are you the ideal candidate?
We expect you to be an experienced marketing professional with a very positive attitude to work and ability to face challenges. You need to have a strong growth mindset and bias for action. You also need to be very consumer oriented and feel responsible for your tasks and projects.
* University degree in economic studies (preferably Marketing)
* Czech/Slovak native speaker + English on C1 level
* 3+ years experience in Brand Marketing, preferably brand development in FMCG business
* Computer skills on a high level
* Active driver (B)
* Experienced in managing people is advantage
We expect you to be an experienced marketing professional with a very positive attitude to work and ability to face challenges. You need to have a strong growth mindset and bias for action. You also need to be very consumer oriented and feel responsible for your tasks and projects.
* University degree in economic studies (preferably Marketing)
* Czech/Slovak native speaker + English on C1 level
* 3+ years experience in Brand Marketing, preferably brand development in FMCG business
* Computer skills on a high level
* Active driver (B)
* Experienced in managing people is advantage
Advertiser
Brief description of the company
Jsme Unilever, jedna z největších FMCG společností na světě.
Naší misí je vnášet lidem do života vitalitu skrze značky, které jim pomáhají cítit se dobře, skvěle vypadat a získávat více ze života. Vyznáváme hodnoty, které nám pomáhají dělat business udržitelným způsobem. K našim zákazníkům i dodavatelům se chováme čestně a přicházíme za nimi s nápady, které podporují dlouhodobou spolupráci. Stejně tak se chováme i k našim zaměstnancům a respektujeme odlišnosti každého z nás.
Naší misí je vnášet lidem do života vitalitu skrze značky, které jim pomáhají cítit se dobře, skvěle vypadat a získávat více ze života. Vyznáváme hodnoty, které nám pomáhají dělat business udržitelným způsobem. K našim zákazníkům i dodavatelům se chováme čestně a přicházíme za nimi s nápady, které podporují dlouhodobou spolupráci. Stejně tak se chováme i k našim zaměstnancům a respektujeme odlišnosti každého z nás.
ID: 2273882
Datum zveřejnění: 3.10.2015
2015-10-03
lokalita: Prague Pozice: Account Executive Společnost: UNILEVER ČR / SK