Digital Marketing Manager

placense, s.r.o.

Place of work
Remote work
Contract type
full-time, part-time
Start date
ASAP
Wage (gross)
2 000 EUR/monthPromotion and bonus opportunities based on performance

Information about the position

Job description, responsibilities and duties

You will lead content marketing, campaigns, and customer evidence initiatives to drive traffic, engagement, leads, that deliver sales and customer retention.

Tasks include:
- Delivering an effective marketing strategy to meet the business objectives and generate leads
- Developing creative communications initiatives that are relevant for a range of audiences (customers, prospects, employees, press, investors, influencers, thought leaders)
- Driving engagement, expanding reach and visibility
- Executing content strategy and PR programs to reach and influence target markets
- Repurposing insights into many different output formats - from blog posts to white papers, webinars to outbound emails
- Becoming the expert in Placense’s use case, value proposition and own the solution messaging and positioning throughout the funnel
- Making sure the value of the products as well as the pace of innovation is clearly understood among our audiences
- Optimizing materials for search and for all content channels including online, social media, email, video and print

Employee perks, benefits

1. Shape the identity and tone of voice of an international startup
2. Be part of a fast-scaling company that revolutionizes decision-making in the outdoor world
3. Join a multinational team located in Israel, Germany, and Slovakia
4. Work both remotely and in our co-working space
5. Realize projects across countries and verticals, with top management consultancies (e.g. MBB), international retailers and media agencies
6. Enjoy attractive salary and promotion opportunities

Information about the selection process

We are looking for your immediate support in our marketing team.

Requirements for the employee

Candidates with education suit the position

Follow-up/Higher Professional Education
University education (Bachelor's degree)
University education (Master's degree)
Postgraduate (Doctorate)

Educational Specialization

B2B marketing

Language skills

English - Advanced (C1)

Other knowledge

Search engine optimization (SEO) - Basic
Website optimization - Basic
Google Analytics - Basic
CRM systems - Basic

Experience in the position/sector

Preferably 2+ experience in B2B marketing with presentable proof of success, or fresh graduates with

The position is suitable for a fresh graduate

Yes

Personality requirements and skills

- Confident, creative self-starter, able to work in a matrix organization
- Excellent social skills to interact with colleagues, cross-functional teams, internal clients, and partners

Advertiser

Brief description of the company

Placense is a location analytics company empowering businesses to understand and forecast people’s movement, behaviour and demographics in the outdoor world. We enable consumer-centric decision-making based on data from millions of people - with privacy peace of mind.
Currently catering real estate, retail, energy and media companies, Placense combines proprietary machine learning and anonymization algorithms to create location insights, which are unique in their granularity and privacy protection.
Backed by Innogy Innovation Hub and Nielsen research, the company is well-positioned to become a location analytics leader in the Proptech ecosystem.

https://youtu.be/CugBqNxEjHk

Number of employees

10-19 employees
ID: 4073302  Posting date: 11.5.2021  Lower salary limit (gross): 2 000 EUR/month