Retail Marketing Expert

Have you previously worked with retail clients when in agency and mastered consumer behavior on SK/CZ market? Do you have previous or current experience working for a retail chain? Do you enjoy executing media procurement and analysis of marketing communication channels? Then, you might be the one!

Our client, positively perceived retail brand, is searching for a candidate to take upon a role of:

MARKETING EXPERT for SK market

You will be located in Prague office, working as a part of our marketing team. Strong Slovak consumer knowledge is required as part of the role is understanding and respecting local differences based on regions in Slovakia and coming up with adjustments for marketing strategy.

Your responsibilities:

- Implementation and execution of an international marketing plan
- Development and optimization of local marketing activities
- Strategic and tactic local planning based on results of marketing researches, competitors’ activity, market trends
- Preparation of new store opening campaigns (ATL, BTL, Promo, PR, POSM)
- Control of local marketing budget
- Development of local marketing strategy with research, creative, BTL and media agencies
- Analysis of planned local activities efficiency (local TV channels, print titles, radio stations, non-standard channels, digital, indoor media etc.)
- Introduction of specific insights for activation measures

Our expectations:

- Previous long term experience in retail segment
- Overall marketing expertise
- Strong customer orientation
- Commercial approach (strategies, budget monitoring, agencies´ negotiations etc.)
- Slovak market understanding
- Excellent English, native Slovak is an advantage (native Slovak or Czech is a must)
- Self-driven personality with strong communication and negotiating skills

We offer:

- Competitive salary
- International team devoted to their work
- Potential for professional growth
- Cooperation with German headquarters
- Flexible working environment
- 5 weeks of paid vacation
- Meal vouchers

Office: Prague

Maloobchod

Oblíbená maloobchodní značka v non-food segmentu