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CRM & Direct Marketing Manager
NN Management Services, s.r.o.
Place of work
Nádražní 344/25, 15000 Praha 5, Prague
Nádražní 344/25, 15000 Praha 5, Prague
Contract type
full-time
full-time
Information about the position
Job description, responsibilities and duties
Job Purpose
Key responsibility is to manage a team responsible for generation and management of leads to the sales network with the goal to acquire new clients and to increase the value of NN client. The second key responsibility is to manage the retention processes in order the prolong the stay of NN clients. Manages planning, execution and evaluation of campaigns.
What will you do?
* Sets up the lead generation and management process. Defines the plan of campaigns and other events to generate leads into the sales network. Secures the execution of lead campaigns.
* Sets up the retention processes. Defines the plan of activities and campaigns within retention area.
* Reports the results of campaigns, evaluates the evolution of results and other KPIs, adjusts the processes and campaign content to improve the results and other KPIs.
* Generates the ideas for product portfolio adjustments based on results of lead and retention campaigns.
* Realizes the sales campaigns for products aimed to sell directly (eg. Pension products).
* Close cooperation with other departments within the company.
* Maintenance of relationship with key online distributors as financial aggregators, external call-centres, lead-generation suppliers, etc."
* Defines requirements for marketing tools and plays an active role during their development (eg. Business owner).
* Takes responsibility for the team members development, goal setting, evaluation and motivation.
Key responsibility is to manage a team responsible for generation and management of leads to the sales network with the goal to acquire new clients and to increase the value of NN client. The second key responsibility is to manage the retention processes in order the prolong the stay of NN clients. Manages planning, execution and evaluation of campaigns.
What will you do?
* Sets up the lead generation and management process. Defines the plan of campaigns and other events to generate leads into the sales network. Secures the execution of lead campaigns.
* Sets up the retention processes. Defines the plan of activities and campaigns within retention area.
* Reports the results of campaigns, evaluates the evolution of results and other KPIs, adjusts the processes and campaign content to improve the results and other KPIs.
* Generates the ideas for product portfolio adjustments based on results of lead and retention campaigns.
* Realizes the sales campaigns for products aimed to sell directly (eg. Pension products).
* Close cooperation with other departments within the company.
* Maintenance of relationship with key online distributors as financial aggregators, external call-centres, lead-generation suppliers, etc."
* Defines requirements for marketing tools and plays an active role during their development (eg. Business owner).
* Takes responsibility for the team members development, goal setting, evaluation and motivation.
Employee perks, benefits
Why choose us?
- We are a stable international company with Dutch background and an excellent position on the Czech financial market.
- We offer above-standard employee benefits.
- We have pleasant offices located in the centre of Prague 5 (Anděl).
- We respect autonomy – everyone can take part in important decisions.
- We know where our money is needed – we make profit for our shareholders, but we also help those, who need it.
- We are a stable international company with Dutch background and an excellent position on the Czech financial market.
- We offer above-standard employee benefits.
- We have pleasant offices located in the centre of Prague 5 (Anděl).
- We respect autonomy – everyone can take part in important decisions.
- We know where our money is needed – we make profit for our shareholders, but we also help those, who need it.
Requirements for the employee
Candidates with education suit the position
University education (Bachelor's degree)
University education (Master's degree)
University education (Master's degree)
Language skills
English - Upper intermediate (B2)
Personality requirements and skills
What do you need for this position?
* University degree education
* English level B2
* Working experience at similar role
* Experience with CRM processes, direct marketing
* Experience with campaign planning, execution and evaluation
* Experience with lead generation and management and retention processes
* University degree education
* English level B2
* Working experience at similar role
* Experience with CRM processes, direct marketing
* Experience with campaign planning, execution and evaluation
* Experience with lead generation and management and retention processes
Advertiser
Brief description of the company
Become a part of our new future, join NN
NN Life and Pensions started offering its services on the Czech market in 1992 under the Nationale-Nederlanden brand. It became the first international insurer entering the life insurance market following the Velvet Revolution of 1989. In 2015, after more than 10 years of trading as ING, NN returned to its roots, which marked a new beginning for this well-established company. NN Czech Republic is a member of the strong NN Group that provides pension, insurance and investment management services in 18 countries.
Through our retirement services, insurance, investments and banking products, we are committed to play a positive role in the lives of all our customers. We are a company with a rich history and a clear vision for the future. In which not policies but people take centre stage. People, our customers, with all their needs, plans and ambitions. With all their happy and sad moments, their challenges and opportunities. People who are looking for clarity, care and commitment.
You matter
NN Life and Pensions started offering its services on the Czech market in 1992 under the Nationale-Nederlanden brand. It became the first international insurer entering the life insurance market following the Velvet Revolution of 1989. In 2015, after more than 10 years of trading as ING, NN returned to its roots, which marked a new beginning for this well-established company. NN Czech Republic is a member of the strong NN Group that provides pension, insurance and investment management services in 18 countries.
Through our retirement services, insurance, investments and banking products, we are committed to play a positive role in the lives of all our customers. We are a company with a rich history and a clear vision for the future. In which not policies but people take centre stage. People, our customers, with all their needs, plans and ambitions. With all their happy and sad moments, their challenges and opportunities. People who are looking for clarity, care and commitment.
You matter
Number of employees
500-999 employees
ID: 3252671
Datum zveřejnění: 24.11.2017
2017-11-24
lokalita: Prague Pozice: CRM specialist, Marketing Manager Společnost: NN Management Services, s.r.o.