Marketing Specialist



  Full time


Job Title

Marketing Specialist

Job Description

Main purpose of the job:

Driving the development and execution of local activation plans with A&P, based on local insight collection, analysis, knowledge
Ensures smooth activation of propositions into the market
Analysis the market and prepares proposals for corrective actions if necessary

Main tasks in the job:

Manages top and bottom line for the category

  • Together with the commercial triangle ensures Sales, IGM %, ISM € , MS and other targets are met and proposes corrective actions where necessary
  • Manages SKU portfolio/rationalization/stock/excess. Initiates corrective actions where necessary

Runs the annual business planning cycle of the CO for the BG/category

  • Cooperates on business planning and review cycle (AOP/RoFo, etc.)
    Cooperates on creating and executing CO marketing plans (in line with BG and CEE marketing strategy, covering relevant categories, incl. A&P).
    Support local Demand Plan (RoFo and SIOP) for category

Owns the local market introduction process per proposition

  • Helps to develop and execute proposition activation plans (incl. A&P) in line with category guidelines

Develop market knowledge and consumer insights

  • Drives and shares local market insights (incl. marketing effectiveness), requirements for category, and activation best practices

You are a part of

Describe in two to three lines the place of the role in the organization and the team culture.

Education and knowledge requirements:

  • University degree, preferably marketing
  • 1-3 years of business experience in Marketing
  • Background in fast moving, consumer electronics

Why should you join Philips?

Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum. Our people experience a variety of unexpected moments when their lives and careers come together in meaningful ways.

To find out more about what it’s like working for Philips at a personal level, visit the Working at Philips page on our career website, where you can read stories from our employee blog. Once there, you can also learn about our recruitment process, or find answers to some of the frequently asked questions.


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About Us

Embrace the unexpected

Over 125 years ago, Frederik and Gerard Philips started a small light bulb company in Eindhoven. Little did they realize that it would become a global force of innovation, committed to improving billions of lives worldwide. But it did.

Today, Philips is a world leading health technology company with a vision to make life better for people worldwide through meaningful innovation. Making good on this promise depends on our passionate, inspirational, collaborative and diverse team.

We have over 80,000+ brilliant people around the world but are always looking for more. Like-minded, motivated, focused minds to join us in creating a healthier, more connected society while transforming themselves personally and professionally.

Working at Philips is more than a job. It’s an experience filled with unexpected moments that will transform you in lasting and positive ways. Help us improve the world for the better while building a career that no one could have planned for. Even you.

For US applicants only: It is the policy of Philips to provide equal employment and advancement opportunities to all colleagues and applicants for employment without regard to age, color, citizenship, disability or perceived disability, ethnicity, gender, gender identity or expression, genetic information, marital or domestic partner status, military or veteran status, national origin, pregnancy/childbirth, race, religion, sexual orientation, or any other category protected by federal, state and/or local laws.
Philips is an equal employment opportunity and affirmative action employer Disability/Veteran. Click here to review "EEO Is The Law and Supplement” Poster. Click here to review the Pay Transparency Nondiscrimination Statement.
As an equal opportunity employer, Philips is committed to a diverse workforce. In order to ensure reasonable accommodation for individuals protected by Section 503 of the Rehabilitation Act of 1973, the Vietnam Veterans' Readjustment Act of 1974, and Title I of the Americans with Disabilities Act of 1990, applicants that require accommodation in the job application process may contact 888-367-7223, option 5, for assistance.

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ID: 3555013   Datum zveřejnění: 7.12.2018