Digital Marketing Strategist

PHOTO VISION, s.r.o.

Place of work
Praha, Czechia
Contract type
full-time, part-time

Information about the position

Job description, responsibilities and duties

We are looking for an experienced Digital marketing strategist to join our team. You will help us use web technologies to achieve our business growth goals. You will identify needs and new opportunities and aspire to increase brand awareness.
If you’re a tech-savvy trendsetter who has innovative ideas to improve customer experience, we would like to meet you. For this position, you should be creative and comfortable working with a team.
Ultimately, you should be able to effectively connect our brand with our online customers.

Responsibilities
* Set digital marketing strategies using all necessary tools (e.g. website, emails, social media and blogs)
* Research products, services and current strategies to identify new opportunities
* Analyze web traffic metrics and suggest solutions to boost web presence
* Monitor SEO/SEM, marketing and sales performance metrics to forecast trends
* Build strong clients relationships through social media interaction
* Keep up-to-date with our audience’s preferences and proactively suggest new campaigns
* Liaise with Marketing, Sales, Design and Content teams to optimize customer experience and ensure brand consistency
* Identify advertising needs
* Establish best practices in digital marketing
* Stay up-to-date with digital technologies developments

Requirements
* At least three years experience in a strategic marketing role
* Experience dealing with international markets
* Mastery of basic marketing principles, such as target segmentation, category, value proposition, positioning, and brand strategy.
* Proficiency with SEO, Google Analytics, Google AdWords, and social platforms
* Basic knowledge of website design, html, search and social advertising, URL architecting, programmatic advertising, email marketing, and e-commerce
* Fluent English and strong writing skills

Requirements for the employee

Candidates with education suit the position

University education (Bachelor's degree)
University education (Master's degree)

Language skills

English - Advanced (C1)

Advertiser

Brief description of the company

Photo Vision is a trading company.
We specialize in trading with classical high-end photographic equipment.
The company is introducing a new brand product to the market.

Company address

Photo-Vision s.r.o.
Navratilova 9
11000 Prague
ID: 3547730   Datum zveřejnění: 26.11.2018